Showing posts with label Macy's. Show all posts
Showing posts with label Macy's. Show all posts

Saturday, January 19, 2013

January 19: Scrabble

On this date in History .. 1955:

Scrabble debuts on the game board market in Australia and the UK by the JW Spears Co. (now a subsidiary of Mattel).

Invented by Alfred Mosher Butts in 1938, the game was turned down by every major game mfg’r so Butts made them by hand, stamping each block of wood with a letter.

The 1st four years were a struggle until fate intervened and Jack Strauss, the president of Macy’s, saw the game while on vacation & ordered some for his store. Within a year, the game was so popular that the game had to be rationed to stores.

Between 1-2 million are sold each year in the U.S. The game was inducted into the National Toy Hall of Fame in 2004.

.

Tuesday, November 27, 2012

November 27: First Macy's Day Parade

On this date in History .... 1924:

The first Macy’s Parade was held in New York to bring attention to the Macy’s store. It was labeled the Macy’s Christmas Parade to bring attention to Macy’s and inspire the public into Christmas shopping. The gimmick worked as 250,000 people attended the parade and it was decided the parade would be an annual event.  The parade was eventually moved to Thanksgiving to kick off the Christmas shopping season. 

The first giant balloon was Felix the Cat in 1927.  Without a plan to deflate the balloon, it was just released into the air and eventually just popped. In later years, Macy’s would mark the balloons with a return address and whoever found the balloons would return them and get a prize from Macy’s.
This practice was stopped in 1932 when an escaping balloon wrapped itself around the wing of a passing plane, sending it into a tailspin.

The Snoopy balloon holds the record with the most appearances.  Santa Claus ended the parade every year except 1933.  In that year, Santa LED the parade.